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Google Search Techniques

 

Basic Google Searching

Type some terms describing your topic in the search box and hit Enter or click Google Search. Only hits containing all query words are returned so refine a search by adding more words to the terms already entered. The new query will return a smaller subset of the pages found for the original query.

 

Choosing Keywords

For best results, choose keywords wisely. Keep these tips in mind:

Try the most obvious terms first. If looking for information on Picasso, enter "Picasso" rather than "painters".

Use words likely to appear on a site. Focus on the vocabulary most likely to be used.

Make keywords specific as possible. "1967 Ford Mustang" gets more relevant results than "old cars".

 

Term Order

The order terms are typed in the search box affects search results. Type search terms in the order of importance so Google will rank them by the order they were typed.

 

Google Has Automatic "AND" (+) Queries

By default, only pages including all search terms are returned. AND is not necessary. To further restrict a search, include more terms. Don't worry about using AND.

 

Automatic Exclusion Of Common Words

Common words/characters and certain single digits/letters are ignored since they slow searches without improving quality. Google will indicate if a term has been excluded. If a common term is essential for getting desired results, put a + sign in front of it so it will be included in the search.

 

Another method to include excluded common words is using a phrase search with quote marks around two or more terms. Quotes force the search results to have the words in the order typed within the quotes.

 

Capitalization Means Nothing

Searches are not case sensitive. For example, "kierkegaard", "Kierkegaard", and "kIeRKeGaArD" will return the same results.

 

Category Searches - Google Web Directory

Start here if unsure of which keywords to use. Searching a category allows quick locating of the most relevant pages. Perusing the directory in the subject area of interest gives a better idea of what terms can be used in a search to find more related sites.

 

Advanced Google Searching With Advanced Operators

Search accuracy can be improved by adding operators to fine-tune the keywords. Most operators can be entered directly in the search box or selected from the Advanced Search page.

 

Here are some special Google operators:

 

" + " Searches

If a common/ignored word is essential, include it by putting a "+" sign in front of it. Another method is conducting a phrase search, which is putting quotation marks around two or more words.

 

" - " Searches

Exclude a term by putting a minus sign "-" in front of the term to drop. Ergo: bass -fishing.

 

Phrase Searches

Search for phrases by quoting them so the terms appear together in the exact word order typed.

 

Truncation/Word Stemming/Wildcards Not Available

Terms are searched for exactly as they are entered in the search box. Try both term forms in an "OR" search when term variation is needed. Ergo: cat|cats.

 

Language

Restrict search results to a certain language. Available on the Advanced Search page.

 

SafeSearch

Screen and eliminate objectional sites from search results. Available on the Advanced Search page.

 

Boolean Operators

AND (+) Not necessary since this is the default. The only time + is needed is to include an ignored word type.

OR (|) Combine results for all search terms. Any search term/phrase can be combined in this way. Example, soren|kierkegaard. Use OR with caution since it can give too many results.

NOT (-) Exclude words/terms from search results. "soren kierkegaard" -hong gives results excluding "hong".

 

Advanced Google Search Operators

These have a special meaning, modify a search, or request a specific search type. Many are on the Advanced Search page, but some are not. There is no space between the special operator and the term that follows them.

 

Here are some supported special operators:


Site Search - (site:) Search a specific site/domain only. "story time" site:www.hickorygov.com gives results for the phrase "story time" from www.hickorygov.com. To exclude a specific domain/site, use the "-" operator in front of the domain/site to eliminate from the search results. Also available on the Advanced Search page.

Title Search - (intitle:) Search for pages with specific terms in the title. intitle:"Boiled Eggs" gives sites with that phrase in the title.

All In Title - (allintitle:) Restrict results to those with all query terms in the title. For instance, allintitle:bad dog only returns documents with both terms in the title. Also available on the Advanced Search page.

URL Search - (inurl:) Search for pages with a specific term in the Url. Ergo: inurl:"psychic sasquatch"

All In URL Search - (allinurl:) Restrict results to those with all query terms in the Url. This works on words, not Url components, and ignores punctuation. Thus, allinurl:pub/linux restricts results to pages with the words pub and linux in the Url, but won't require them to have a slash, be adjacent, or be in a particular order. Also available on the Advanced Search page.

 

Related Search - (related:) Find similar sites compared to a specific site. related:www.tucows.com lists pages similar to Tucows. 
Also accessible by clicking Similar Pages or on the Advanced Search page.

 

Date Range - Searches can be limited to a date range pages were indexed. Dates must be in Julian format. To convert dates to Julian, use www.24hourtranslations.co.uk/dates.htm. To find pages indexed by Google on Soren Kierkegaard during May 2003, "soren kierkegaard" daterange:2452774-2452803. Also accessible via the Advanced Search page.

File Type - Limit to file type extension. To find a pdf file on Soren Kierkegaard, type "soren kierkegaard" filetype:pdf. File types can be excluded by placing a minus sign in front of filetype:

 

Plain Text Searches - Search just the page text and exclude links, urls or titles. Ergo, intext:"jimmy page".

Cache Search - (cache:) Search for results stored in Google's cache. Example, cache:slashdot.org. If other terms are added, these are highlighted. cache:slashdot.org computer shows cached content with the word computer highlighted. Also accessible by clicking Cached on the search results page. This can give older site versions. Useful when you need the site and it is down.

 

Link Search - (link:) Find how many or what sites link to a site. link:www.hickorygov.com. Also available on the Advanced Search page.

 

Info Search - (info:) Info Google has on a particular site. info:www.hickorygov.com. Typing the Url in the search box accesses this also.

 

Google Phonebook - Phone number search. The following styles may be used:

  • FN or FI (first name or initial), LN (last name), city

  • FN (FI), LN, state

  • FN (FI), LN, area code

  • FN (FI), LN, zip code

  • Phone number with area code

  • LN, city, state

  • LN, zip code

 

To find the phone number of John Doe in Nowhere, NC:

  • phonebook:john doe nc

  • phonebook:doe nowhere nc

  • phonebook:j doe nc

 

Stock Search - (stocks:) If you begin a query with stocks:, Google treats all terms as stock symbols and shows info for those. For example, stocks:rhat. Also available if you search just on the stock symbol and click Show Stock Quotes on the search results page.

 

Google Keyword Limits

The keyword limit to search simultaneously is ten. Subsequent words over this limit are not included. Common words are ignored and do not count as part of the keyword number limit. Over-ride this by putting a "+" in front of the word.

 

Synonym Operator

Operator to search for synonyms. Add a tilde (~) in front of the keyword for which you want to find synonyms. Using synonyms can help yield more search results. Examples: ~cat, ~dog, ~"tasty morsel", ~apple.

 

Tracking Classification Numbers

Numbers like UPS tracking numbers, FedEx tracking numbers, FAA airplane registration numbers, patent numbers, and FCC equipment id numbers can be searched.

 

Here are the ways by which this can be searched:

 

FAA Airplane Registration Numbers

Enter the number. Example: M300ru

 

FCC Equipment Registration Numbers

Enter fcc, a space, and the equipment number. Example: fcc C3C-99887-NOW

 

FedEx Tracking Numbers

Enter fedex, a space, and the tracking number. Example: fedex 1111111111111

 

Patent Numbers

Enter patent, a space, and then the tracking number. Example: patent 1234567

 

UPS Tracking Numbers

Enter the tracking number directly. Example: 2S7777B2222222

 

Google "Define" Operator

Use define with a space between it and the word to be defined. It'll pop up the definition. Use define: to get all meanings of a word.

Examples: 

  • define allegation

  • define: normal

 

Area Code

Search on an area code in the Google Phonebook to get a link to a map of that area code. Example: bphonebook:restaurants 828. The results for this example should all be from the 828 area code.

 

Number Range

This syntax works by inputting two numbers, with a double period between them. Any number in the stated range will be found. This is good for historical or date range specific types of research.

Examples: 

  • civil war 1861.. 1865

  • george bush 2000.. 2004

Operator Combining For Search Efficiency

Quotes, plus and minus signs, and the other Google search operators can be combined into a single search to give more targeted results. This is a means by which you can fine-tune a search. For a more powerful search, combine some of the above techniques in one search like: intitle:"computer supplies" -site:ebay.com -apple

This gives results for the phrase found in a title but not those found on ebay.com or sites with Apple computers. Any of the above operators and advanced search strategy types can be combined to narrow/broaden a search. Experiment and see what happens.

 

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